A Brand Is Not Built Overnight…It Takes Work #RockYourBrandCEO

latboyd-quote-brand-built-overngt-2One of the Biz Key Lesson’s I learned early on is…Brand is everything! A brand is consistent across all touch points, whatever the media. Your brand is a representation of a companies principles and passions. Understanding the power of branding and what it can do for you is an important factor in your company’s success.

Developing a brand is much more than just deciding on a name or picking some colors. A brand is the sum of all you do.  A brand is inclusive-

Brands are the culmination of

  1. who you are,
  2. how you’re different from your competition, and
  3. why a buyer should do business with you.

When it comes to Branding on social media you need to have a Brand Strategy- A branding strategy is a plan devised in advance with the intent to increase a company’s brand visibility in the consumer market place.

Building a Brand Consist of

  1. Consistency,
  2. Swag (personality)
  3. Deliverable(s)

 Rock Your Brand CEO by Creating a Business Profile on Instagram

LATBOYD HS BLUCURLY

Founder of Rock Your Book & Rock Your Brand CEO | Missionary| Empowerment Coach| Inspirational Speaker| International Radio Host| Blogger| Book Marketing Branding Expert|Celebrity Publicist| Bestselling Author Lá Tanyha Boyd, is living her dream and walking in her calling to empower, and inspire others in“Living in the Now;” the abundant life. Author Lá Tanyha, has traveled around the world via the airwaves as an Inspirational Speaker delivering messages to jump-start your day and vision, all the while infused with Faith,Hope, & Determination leaving you with a mindset of I CAN DO THIS! Challenging others to Take Action to go higher in their business, and journey of life, to fulfill their goals and walk in their purpose. Là Tanyha Boyd, Bestselling Author of ‘Rock Your Book: 10 Ways To Market Your Book Like a Rock Star!’ and Spiritual Food for Thought: 31 Inspirational Quotes to Jump-Start Your Day along with an effective audio teaching she shares powerful tools and strategies to Jump Start Your Day in lighten that “Mental Load-of Stinkin-Thinking” that has kept you bound.– To connect with Lá Tanyha Boyd website,Visit: La Tanyha Boyd Social Media

Coming Soon Take Control of Your Brand Empire! ‘Rock Your Brand 10 Ways to Brand Yourself Like A Rock Star’ Rock Your Brand CEO by  Lá Tanyha Boyd, Sign up to our mailing list be the first to know of upcoming release> Sign Up Today!

 

Posted in Uncategorized | Tagged , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , | Leave a comment

#RockYourBook Signing Tips for Authors

 

RYB BOOK SIGNING PIC

Book Signing Tips for Authors:

One great way to tell the world about your book is to meet them in person at a book signing event. Here are some of the things that I’ve learned during my first book signing in NYC. One key component to keep in mind when designing and implementing a marketing plan for your book signing, is that every piece of your marketing plan must be a strategic way to tell the public about you and your book.

Show off your book during a book signing event with eye-catching promotional items:

  • posters
  • fliers
  • postcards
  • banner
  • business cards
  • book marks
  • promotional pens

These attention grabbing solutions will create awareness for your book and increase your book sales no matter where you host your event. As an author there is nothing like meeting face-to-face with new and current readers and seeing their enthusiasm not to mention hearing their excitement over your book.

Put information about your book at the fingertips of readers with these great autographing tips:

Have book business cards on hand: Some people may look interested but not buy a book. In that case hand them a card with the book cover, a short blurb, maybe where to buy, and most importantly your website address on it. It’ll remind them when they’re in the mood to buy a new book.

Take some bookmarks: Bookmarks make for a nifty gift, and they may pass it on to someone else when talking up your book.

Have a note pad on hand: When you are a debut author there is so much excitement within; that you may find yourself misspelling your own name at least once. You never know when your ears will start misinterpreting words, and you get a person’s name all wrong. Always ask people to spell their names, even if you know them. The number of ways to misspell names like Tanyha, Tonya, Tania, or Tanya is mind-boggling. When that happens it’s best to have them spell it for you and write it down. Sometimes they’ll look at you funny when you ask them to spell ‘Caryn.’ But better that than making it out to Karen!

Sign on the title page: If you are signing an anthology, sign on the first page of your story.

Beverages: Have the following on hand bottled water, mints and for the female author lip gloss.

Added Touch: Have individual wrapped candy mints and a nice bouquet of followers.

Have about three stock signature phrases: A signature phrase varying lengths that you can rotate when personalizing books. Your message can also be memorable and should fit within the space allotted. When I’m not pressed for time, I sign my books: “I pray that you will be empowered to jump-start your day” or “Wishing you abundant joy and success.” If a line of people are waiting I simply write “Best wishes.”

Practice your signature: Remembering my first actual book that I signed was as if a chicken signed it. So accustomed to being behind a keyboard, I didn’t spend a lot of time physically writing. For that I had to practice, and practice some more to have a legible signature that I was pleased with.

Use a good pen: You want a pen which won’t smear. (permanent pen with archival ink.) Some pens have a little bit of acid in the ink which causes things to degrade. To avoid that, when buying your pen look for ones that say “Acid-Free” or “Archival Safe.” If you choose to autograph the cover or inside cover, a good Sharpie will probably be your best choice.

Be engaging! Be different! Don’t just sit at the table they have for you. Reach out and touch someone! Don’t wait for them to come to you. This will always get your supporters| readers | fans attention. Walk around the store with several copies of your book and introduce yourself to everyone. Bring your own name tag, one that let’s people see who you are and what you do. Make it special.

Do an Author Read: I found this to be intriguing to fans & potential readers. Read an excerpt or chapter from your book. Pending on the type of book, become one of your character’s within the pages.

Have stock on hand: Another great idea is to request at least a dozen books for your table to illustrate you have plenty available. If those you introduce yourself to show the least bit of interest, hand them a book. They will almost always take it. Tell them to look at it and bring it back to the table when they are finished.

Thank You goes a long way: After your event is over, take a deep breath, but don’t stop there. Offer to donate a signed copy of your book to the venue and sign additional copies they may have purchased. Write personal notes to everyone who helped you – your friends who sold books, a reporter who interviewed you and the venue host or hostess. Anyone and everyone who assisted you before and during your event should receive a thank you note and/or appropriate gift. You want to leave a good impression and hopefully receive a return invitation.

Wishing you all the best on your first or next book signing!

Have you ever done a signing before? Do you have tips to share? If you have attended signings in the past do you have any thoughts on how an author can make those at their event feel comfortable and appreciated? We would like to hear from you leave your comments below.

LATBOYD HS BLUCURLYFounder of #RockYourBook Rock Your Brand| Missionary| Empowerment Coach| Inspirational Speaker| International Radio Host| Blogger| Book Marketing Branding Expert|Publicist| Bestselling Author Lá Tanyha Boyd, is living her dream and walking in her calling to empower, and inspire others in“Living in the Now;” the abundant life. Author Lá Tanyha, has traveled around the world via the airwaves as an Inspirational Speaker delivering messages to jump-start your day and vision, all the while infused with Faith,Hope, & Determination leaving you with a mindset of I CAN DO THIS! Challenging others to Take Action to go higher in their careers, fulfill their goals and walk in their purpose. Là Tanyha Boyd, Bestselling Author of ‘Rock Your Book: 10 Ways To Market Your Book Like a Rock Star!’and Spiritual Food for Thought: 31 Inspirational Quotes to Jump-Start Your Day along with an effective audio teaching she shares powerful tools and strategies to Jump Start Your Day in lighten that “Mental Load-of Stinkin-Thinking” that has kept you bound.–Visit her Jump Start Your Day Inspirational messages at: www.latboyd.com

Posted in Uncategorized | 2 Comments

#RockYourBook ‘Sophomore Mom,’ By LaCricia A’ngelle

LaCricia AngelleABOUT THE AUTHOR

Author | Motivational Speaker| Entrepreneur|

LaCricia A`ngelle is the National Bestselling author of Girl, Naw! Positive Deception, and It Ain’t Over, Inspirational novels published by His Pen Publishing. In her fourth novel Journey to Love, also published by His Pen Publishing LaCricia A’ngelle delves into the Romance arena with a message of love and hope. Her fifth novel entitled  Sophomore Mom is scheduled for release in the Spring of 2017. A Chicago native, currently residing in Atlanta, this wife, mother, and top selling author is on the rise to the top!

With a writing career that began when she was just a child, LaCricia A`ngelle quickly realized that God had blessed her with an unrelenting love for the written word. She has taken her childhood talents of writing songs, short stories and even a non-fiction book as a teen, and evolved into a powerhouse novelist who has matured in her craft thanks to God’s continued grace and HIS pen, which helps her put the words together.

When asked about her genre of choice, LaCricia A`ngelle responds: “As an Inspirational/Romance Author, my goal in every piece of written work I produce is to entertain, uplift and encourage my readers. My characters face real situations, and I write so that anyone who reads my work can get something out of it.”

Whether young or old, when you read a LaCricia A`ngelle original, prepare to laugh, cry, pray, and stop to say “hmmm.”

LaCricia A’ngelle, tell us about your book?

I am National Bestselling Author, LaCricia A’ngelle. I am the author of five novels, including my newest release Sophomore Mom. Sophomore Mom is a novel loosely based on my experience as a teen mom. At the age of 16 I noticed there was a huge buzz concerning teenage pregnancy. It was all over the television, in magazines, newspapers etc.

The thing I noticed most was that there were a lot of adults talking about teen pregnancy, most of which had not experienced it. Being a teen mom myself, I decided I would be a voice for teen mothers. I started to write a non-fiction book entitled Teenaged and Pregnant, a teenager’s story. Out of fear, I tossed the book aside.

How did you come up with idea for this book?

I later began my career as a novelist. With all of the books I wrote, the teen pregnancy book never left my heart. After much prayer, I decided it was time for me to become transparent, and to finally tell the story. My work as a novelist allowed me to adapt the story into one that could be read, and understood by people on all levels of life.

What valuable lessons do you want readers to learn from your book?

My hope for Sophomore Mom is that it will impact the lives of many. I desire to discourage teen girls from becoming pregnant. Encourage those that currently are pregnant to know that they still have a future, and to let those that may have been a teen mom know that although it was tough, they made it. Many women are walking around burdened because of their role as a teen mom. I hope Sophomore Mom will be a tool to help them to forgive themselves, and to move forward. Finally, I would like to bring awareness to sexual abuse in children.

GUEST LACRICIA ANGELLE

Check out The La Tanyha Boyd Live Show W/ Author LaCricia A’ngelle

SophmoreMomFrtFinal

ABOUT THE BOOK:

Fifteen year old high school sophomore, Lianna Champion, deals with the same everyday struggles of classwork, peer pressure, and special projects as the other teens walking the crowded halls of Triumph High School. The similarities end once the bell rings signaling the end of the school day when she heads to the daycare center to retrieve her baby girl.

Overcome by both verbal and non-verbal attacks regarding her pregnancy, Lianna reveals her history of sexual abuse to her teacher. Her revelation sets off a firestorm leaving her mother angry and seeking revenge while Lianna struggles with life as a teen mom. Will she have the strength to move forward amid the chaos, or will she succumb to the predictions of the naysayers and become another statistic?

Get your copy today: Sophomore Mom by LaCricia A’ngelle Link: http://a.co/65x9xr6

Book Review If you have read the book, please we do encourage posting book reviews on Amazon.com and other online bookstores.

Let’s Get Social! Connect with National Bestselling Author Lacricia A’ngelle online at:

Facebook.com/authorlacricia

Posted in Uncategorized | Tagged , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , | Leave a comment

#RockYourBook ‘Dancing At The Crossroad – A Grief Recovery Journal,’ by Mellany Paynter

Mellany PaynterABOUT THE AUTHOR

Author | Motivational Speaker| Entrepreneur|

Mellany Paynter, is the Founder of Mellany Motivates, a personal development training company that takes its followers on a journey of self-discovery and encourages each person to become their best self. She holds a Bachelors in Civil Engineering from Howard University, has over 10 years of Project Management experience and spent 24 years mentoring others. She is passionate about improving quality of life and encouraging women to find balance in every area of life. When she is not facilitating workshops or attending meetings, she is motivating crowds or enjoying life with family and friends. Mellany is the author of Dancing At The Crossroad, that shares an intimate journey of discovering that she had the power within her to overcome grieving the loss of her Mom, which was the key that allowed her healing process to naturally unfold and gave her inspiration to write. Through this book, Mellany has created a keepsake for the “bookends of life” and ignited a personal passion to inspire others’ healing journey – facing reality and realizing what really matters. Dancing at The Crossroad is her first guided journal book in the series. Now Available> http://bit.ly/purchaseDATC #DATC

Mell, tell us about your book?

My book is Dancing At The Crossroad, a part memoir and journal that tells my healing journey from the day my Mom passed to me finding my way back to life. It is also a journal for readers to record their own feelings with guided questions.

How did you come up with idea for this book?

I started journaling soon after she passed (on advice from my mentor) as a form of therapy. In conversation with a friend a few years later, the idea came up and I started compiling it.

What was the most difficult aspect of writing this book?

The most difficult aspect wasn’t in writing, but in compiling and editing. Reliving the moments I had experienced and that were actually recorded in my journal brought the pain back to life.

Why do you write?

I write as a form of expression. It gives me a sense of freedom and authority. And I can bleed on the paper and say the things I would not necessarily say out loud.

What valuable lessons do you want readers to learn from your book?

I want readers to understand that no matter how bad a situation looks or how bad they feel in the midst of a life crisis, there is always hope for a brighter day, but more importantly, with enough time the true reason for things will be revealed, so patience and perspective are necessary in the midst.

Who are your favorite authors?

Dr. Wayne Dyer, Elizabeth Gilbert

What book(s) are you reading now?

Seat of The Soul by Gary Zukav

What books have most influenced your life?

The Alchemist by Paulo Coelho

Think and Grow Rich by Napoleon Hill

Change Your Thoughts, Change Your Life by Dr. Wayne Dyer

If you had to choose, which writer would you consider a mentor?

Dr. Wayne Dyer

Any advice to give to aspiring writers?

Write with your heart and soul and hold nothing back in the way of expressing yourself.

dancing at the crossroad

ABOUT THE BOOK

Dancing at the Crossroad is an intimate narrative portrait of how I used the power of journaling to cope with the harsh reality of overcoming loss. A part memoir and journal, I recount my personal journey dealing with the unexpected passing of my mother.

Dancing At The Crossroad started as a therapeutic exercise for me to cope with the emotional rollercoaster of grieving the loss of my mother, which, in time provided renewal and permitted me to move on.

After 3 1/2 years of compiled jottings I am able to share my journey, with the sole purpose of helping others realize they are not alone and there is no “normal” timetable for grieving.

What I have in this book isn’t another set of ‘solutions’ for grief, but a very emotional account of my experience through the course of dealing with my loss. I challenge the reader with some reflective questions to help them dig deep to overcome the rollercoaster they may be on. At the end of the day my hope is that each person draws inspiration from my story within, and know that they have the power within them to overcome any crisis if they are willing to do the time.

This book is a lifeline of sorts to anyone who could use one. Loss is never easy, but it is how we emerge from its grasp that shows strength and resilience.

Get your copy today: Dancing At The Crossroad – A Grief Recovery Journal by Mellany Paynter Link: http://a.co/b9JRZUA

Book Review If you have read the book, please we do encourage posting book reviews on Amazon.com and other online bookstores.

RYB MELL PAYNTER CLIENT BANNERLet’s Get Social! Connect with Bestselling Author Mellany Paynter online at:

 

Follow me on Facebook: 

Instagram – instagram.com/mellpayn  

Twitter – twitter.com/mellpayn

Facebook – https://www.facebook.com/profile.php?id=100002092882406

Youtube – https://www.youtube.com/watch?v=WHqGijXAYVY

Website- www.mellanymotivates.com  

For Bookings/Press Please Contact:

LáTanyha Boyd, Rock Your Book-Publicist-PR

Marketing/Branding Coach

Rock Your Brand, Book & Brilliance

www.latboyd.com

faithinorder@yahoo.com

@RockYourBook1

@LaTBoyd1

 

Posted in Uncategorized | Tagged , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , | 1 Comment

It’s Time to Spring Into Action and Move Forward! By Lá Tanyha Boyd

LATBOYD MY GARDENThe old adage ‘Spring Forward, Fall Back’ is a reminder to set our clocks forward, but it can also be a reminder to spring into action.

What are you reaching for in life? This is the time for you to step out on nothing but a wing and a prayer and go forward and not look back.

I’ve learned that God never consults our past to determine our future. The roads we take become learning experiences for growth and development, to bring us into our God given purpose.

Spring into action: Get in alignment with your purpose. This is your place in history, this is your opportunity to discover your passion and cross into your promised land. So what is holding you back? You have got to make up in your mind TODAY, that you are going to spring forward with your ideas and creativity or risk going back to what you were yesterday. Get your focus back and spring forward.

“If you want something you never had, you have to do something you never done; let today be the first steps towards your goals, your calling, your deliverance ultimately your destiny”

James 2:18 (NLV) Someone may say, “You have faith, and I do things. Prove to me you have faith when you are doing nothing. I will prove to you I have faith by doing things.”

Spring and Press Forward: Don’t allow another day, minute or second go by without fulfilling your goal. Don’t be afraid to take the risk but be very afraid of stagnation. Stagnation will stifle who you really are and stunt your growth into what you should be. There is victory in and through your struggles.

In order to make it thus far, you had to go through trials. To lighten the load, you had to leave some things behind. You had to face that mountain in order to speak to it. You had to face opposition in order to claim your victory. You had to be broken, in order to be build stronger. You had to be quiet in order to hear. You had to make that mistake, in order to be taught. Your Faith had to be challenged, in order to believe God can. All that you’ve been through was for a reason. In this season you’re moving in the right direction, “YOUR PURPOSE.”

My friends don’t allow life to pass you by and not walk out your purpose and fulfill your dreams. Continue to fight a good fight of faith and stay in the PRESS of Moving Forward.

View More: http://iyqphotography.pass.us/sharvettemitchell

Founder of #RockYourBook Rock Your Brand| Missionary| Empowerment Coach| Inspirational Speaker| International Radio Host| Blogger| Book Marketing Branding Expert|Publicist| Bestselling Author Lá Tanyha Boyd, is living her dream and walking in her calling to empower, and inspire others in“Living in the Now;” the abundant life. Author Lá Tanyha, has traveled around the world via the airwaves as an Inspirational Speaker delivering messages to jump-start your day and vision, all the while infused with Faith,Hope, & Determination leaving you with a mindset of I CAN DO THIS! Challenging others to Take Action to go higher in their careers, fulfill their goals and walk in their purpose. Là Tanyha Boyd, Bestselling Author of ‘Rock Your Book: 10 Ways To Market Your Book Like a Rock Star!’and Spiritual Food for Thought: 31 Inspirational Quotes to Jump-Start Your Day along with an effective audio teaching she shares powerful tools and strategies to Jump Start Your Day in lighten that “Mental Load-of Stinkin-Thinking” that has kept you bound.–Visit her Jump Start Your Day Inspirational messages at: www.latboyd.com

Posted in Uncategorized | Tagged , , , , , | Leave a comment

Pursuing A Balanced Life by Lá Tanyha Boyd

LATBOYD BALANCEThe Lilypad

“Beloved, I wish above all things that thou mayest prosper and be in health, even as thy soul prospereth.” 3 John 1:2 (KJV)

Finding balance in life is a realistic and important goal. However, sometimes there are hiccups and bumps in the road, and life feels out of control. When this happens it’s usually because you are not getting your needs met or you are not aligned with your values. When you’re out of sorts life feels out of balance.

Remember that “Should Have Had V8-Commercial” where people were walking sideways due to lack of a healthy balance diet?

Well, it’s the same effect when your life is off track; You feel as though you’re walking sideways!

Balance is a feeling derived from being whole and complete; it’s a sense of harmony. It is essential to maintaining quality in life and work. Your life is made up of many vital areas which include your health, family, financial, social, career, spiritual, personal growth, romance and more.

These six steps can help in bringing balance to this journey called life.

  1. Peace Be Still:  Allow time for self care by practicing daily journaling, meditation, prayer, exercise or some other form of quiet time just for you where you can go to reflect, plan, relax and envision your day ahead.
  2. Healthy Meals & Exercise: Eat healthy meals, drink plenty of water, get adequate rest, and take care of your personal hygiene. Go for a walk. You may even take 5-10 minutes during lunch time and get some fresh air.
  3. Break-Free & Take-Time-For-Self: Give yourself a break every once in awhile throughout the day to restore your natural state of harmony and calm and to rekindle your creativity. Structure your day to take advantage of your peak performance times.
  4. Establish a support network: It’s ‘OK’ to ask for help and receive it. Enlist family, friends, neighbors, professionals, and others to help you as needed.
  5. Keep the main thing the main thing: When your life is over-complicated and your plate is too full there’s little space for what truly matters. Stop over-scheduling and over-committing; by working smarter and not harder. Begin eliminating things from your life that really aren’t important to you. There’s no room for personal growth, positive energy, love, or even breathing at times.
  6. Celebrate Your AchievementsIt’s ‘OK’ to celebrate your accomplishments! When you celebrate your accomplishments, you feel good about yourself. The good feeling that you get reminds you that accomplishments/milestones is a good thing.

Enjoy life by instilling healthy habits into your daily life. Find ways to relax, relieve tension, have fun and minimize stress.Prayer and preplanning can provide the wisdom and flexibility we need to balance our lives.

View More: http://iyqphotography.pass.us/sharvettemitchell

Founder of #RockYourBook Rock Your Brand| Missionary| Empowerment Coach| Inspirational Speaker| International Radio Host| Blogger| Book Marketing Branding Expert|Publicist| Bestselling Author Lá Tanyha Boyd, is living her dream and walking in her calling to empower, and inspire others in“Living in the Now;” the abundant life. Author Lá Tanyha, has traveled around the world via the airwaves as an Inspirational Speaker delivering messages to jump-start your day and vision, all the while infused with Faith,Hope, & Determination leaving you with a mindset of I CAN DO THIS! Challenging others to Take Action to go higher in their careers, fulfill their goals and walk in their purpose. Là Tanyha Boyd, Bestselling Author of ‘Rock Your Book: 10 Ways To Market Your Book Like a Rock Star!’and Spiritual Food for Thought: 31 Inspirational Quotes to Jump-Start Your Day along with an effective audio teaching she shares powerful tools and strategies to Jump Start Your Day in lighten that “Mental Load-of Stinkin-Thinking” that has kept you bound.–Visit her Jump Start Your Day Inspirational messages at: www.latboyd.com

Posted in Uncategorized | Tagged , , , , | 7 Comments

Be Prepared During A Winter Storm

snow-fallingA blizzard or even a heavy snowfall at the wrong time or in the wrong place can be a rude awakening for homeowners without the necessary supplies for prep and cleanup. Many winter storms are accompanied by dangerously low temperatures and sometimes by strong winds, icing, sleet and freezing rain.

Don’t be caught off guard the next time the white stuff threatens to cripple your region. Create a plan or checklist you can turn to when the weather report starts warning of a snowstorm. Here are seven things you may need to do.

  1. Winterize your vehicle and keep the gas tank full. A full tank will keep the fuel line from freezing.
  2. Insulate your home by installing storm windows or covering windows with plastic from the inside to keep cold air out.
  3. Maintain heating equipment and chimneys by having them cleaned and inspected every year.
  4. If you will be going away during cold weather, leave the heat on in your home, set to a temperature no lower than 55° F.
  5. Have enough flashlights, batteries, blankets, non-perishable food, medical supplies and plenty of drinking water on hand.
  6. Be sure your shovels and ice melt are stored nearby.
  7. Check on the elderly people in your life; be sure they have enough food and medication to get through a storm.
Posted in Uncategorized | Tagged , , , , , , , | Leave a comment

‪#‎RockYourBrand 3 Tips using ‘Hashtags’ To Establish Your Brand Voice!

latboyd-quote-brand-built-overngt-2

Biz Lesson Learned Early in Establishing my Brand Voice!

I really wanted to stop in before wrapping it up for the evening and share this testimony- I had the pleasure of doing a free consultation of Rock Your Book and as always I asked the client how did she hear about us? Her response was thru her news-feed/social media – “I kept seeing ‪#‎RockYourbook‬ all over the place- At one point I had ignored it but that hashtag kept circulating all over social media Twitter, Facebook and Instagram – I had to click on the link that was provided in your description and reach out to you.” Well needless to say the light bulb went on…

Biz Lesson Learned Early in Establishing my Brand Voice! Here are 3 Branding tips with the use of a hashtags:

(1) Helps you build brand awareness-Brand awareness is a measure of how well your brand is known within its target markets. Hashtags have the power to not only connect different audiences but to drive engagement and brand awareness to a whole new level. 

(2) Brand Consistency-Stay consistent by using the same hashtag to identify your brand across all platforms

(3) Brand Knowledge-Create a unique hashtag to identify your brand and add it to your bio. Creating a unique hashtag allows your fans and followers to use your hashtag when discussing your brand

lesson-learned-early-on-in-business-was-to-work-smarter-not-harder-12

*Are You Picking Up What I’m Putting Down?

Rock Your Brand Secret Sauce Brand Engagement

Keep this in mind when crafting hashtags for your own biz and or event etc.,

  1. Keep your tags simple and direct.
  2. Try not to over-saturate your postings with hashtags.
  3. Rule of thumb would be try to use 1-2 hashtags per post/tweet.
  4. Make hashtag relatable.
  5. Be strategic and use SEO keyword friendly hashtags

 

latboyd-rybrand-cut-offComing Soon ‘Rock Your Brand 10 Ways to Brand Yourself Like A Rock Star’#RockYourBrand by  Lá Tanyha Boyd, Sign up to our mailing list be the first to know of upcoming release>http://bit.ly/1AbDCYT

Founder of #RockYourBook & #RockYourBrand | Missionary| Empowerment Coach| Inspirational Speaker| International Radio Host| Blogger| Book Marketing Branding Expert|Celebrity Publicist| Bestselling Author Lá Tanyha Boyd, is living her dream and walking in her calling to empower, and inspire others in“Living in the Now;” the abundant life. Author Lá Tanyha, has traveled around the world via the airwaves as an Inspirational Speaker delivering messages to jump-start your day and vision, all the while infused with Faith,Hope, & Determination leaving you with a mindset of I CAN DO THIS! Challenging others to Take Action to go higher in their careers, fulfill their goals and walk in their purpose. Là Tanyha Boyd, Bestselling Author of ‘Rock Your Book: 10 Ways To Market Your Book Like a Rock Star!’and Spiritual Food for Thought: 31 Inspirational Quotes to Jump-Start Your Day along with an effective audio teaching she shares powerful tools and strategies to Jump Start Your Day in lighten that “Mental Load-of Stinkin-Thinking” that has kept you bound.– To connect with Lá Tanyha Boyd,Visit: www.latboyd.com

Posted in Uncategorized | Tagged , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , | Leave a comment

Tell Your Story #RockYourBook Slay Your Reader’s-National Novel Writing Month (NaNoWriMo)

ltb-slay-your-readers

For many years I’ve only dreamed of becoming a published author; let alone a bestselling author. Year after year I would sit at the doc of the bay and watch or read others tell their story rock their books and slay many reader’s across the globe.  It was in 2013, when I finally drew a line in the sand and with the help of a book coach Tamika Hall– I was able to put pen to paper-self-publish my first book entitled: Spiritual Food for Thought: 31 Inspirational Quotes to Jump-Start Your Day. Excited to share with you now- I have four books in my ink well-the most recent bestseller is ‘Rock Your Book: 10 Ways To Market Your Book Like a Rock Star!.’ 

What an amazing feeling of accomplishment to ‘Tell Your Story #RockYourBook  Slay Your Reader’s.’   

Today, I like to encourage you to walk in your dream and become a published author.

What better time to start the National Novel Writing Month (NaNoWriMo) challenge and become the next big author? NaNoWriMo begins November 1st and is a national challenge to get your novel written in 30 days. They have a motivational website to help inspire you to write that novel you’ve been putting off.

National Novel Writing Month (NaNoWriMo) is a fun, seat-of-your-pants approach to creative writing. 

On November 1, participants begin working towards the goal of writing a 50,000-word novel by 11:59 PM on November 30.

Valuing enthusiasm, determination, and a deadline, NaNoWriMo is for anyone who has ever thought about writing a novel. See details at NaNoWriMo.

Happy Writing!

latboydhs1Founder of #RockYourBook | Missionary| Empowerment Coach| Inspirational Speaker| International Radio Host| Blogger| Book Marketing Branding Expert|Publicist| Bestselling Author Lá Tanyha Boyd, is living her dream and walking in her calling to empower, and inspire others in“Living in the Now;” the abundant life. Author Lá Tanyha, has traveled around the world via the airwaves as an Inspirational Speaker delivering messages to jump-start your day and vision, all the while infused with Faith,Hope, & Determination leaving you with a mindset of I CAN DO THIS! Challenging others to Take Action to go higher in their careers, fulfill their goals and walk in their purpose. Là Tanyha Boyd, Bestselling Author of ‘Rock Your Book: 10 Ways To Market Your Book Like a Rock Star!’and Spiritual Food for Thought: 31 Inspirational Quotes to Jump-Start Your Day along with an effective audio teaching she shares powerful tools and strategies to Jump Start Your Day in lighten that “Mental Load-of Stinkin-Thinking” that has kept you bound.–Visit her Jump Start Your Day Inspirational messages at: www.latboyd.com

Posted in Uncategorized | Tagged , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , | Leave a comment

#RockYourBook 3 Tips To Celebrate National Author’s Day!

latboyd-national-author-dayEvery year on November 1, millions of people celebrate authors and the books that they write on National Author’s Day.

Here are 3 #RockYourBook tips on how you can celebrate the day in style.

  1. Purchase a book!What better way to support an author you love, then by buying one of their books and supporting them as writers. Buy a book written by your favorite author that you haven’t read yet or buy a book you know you love and gift it.
  2. Thank you goes a long way! Write a letter to your favorite author letting them know how much you like their book. I had an opportunity to interview two inspiring Author(s). Kimberla Lawson Roby, The New York Times Bestselling Author Kimberla Lawson Roby 2013 Winner NAACP Image Award for Outstanding Literary Work – Fiction has published 24 novels! Kimberla Lawson Roby, has inspired me to stay true to your passion and dream as a writer. To listen to interview with Kimberla Lawson Roby

My second pivotal interview was with Mr. Devon Franklin, the VP of production for Columbia Pictures (who also happens to be married to Meagan Good) explains the significance of the title of his first Bestselling book, Produced by Faith: Enjoy Real Success without Losing Your True Self. “I came up with it at The Oscars—who wins Best Picture, which is the biggest prize of the night, whoever produced the picture wins the award,” he tells Spiritual Food for Thought host Lá Tanyha Boyd. Devon continues to say “So I thought, at the end of my life, I get the greatest reward—eternal life. OK, who do I want to get ‘screen credit’ for that? The Bible speaks of faith making us successful to God. So the idea is that at the end of my life, I want it to have been produced by faith.” Author Franklin has showed me the way in allowing my FAITH to do the walking to stay true to my belief. Listen to the interview with Devon Franklin

  1. Do a book review!Try Blog-It create a blog post or FB Live, or YouTube video reviewing your favorite book and tag the author in it. Use key words in your blog and postings. Why not create buzz and rock your favorite book/author and get their name out there for other people who might not have heard of them yet.

 

latboydhs1Founder of #RockYourBook | Missionary| Empowerment Coach| Inspirational Speaker| International Radio Host| Blogger| Book Marketing Branding Expert|Publicist| Bestselling Author Lá Tanyha Boyd, is living her dream and walking in her calling to empower, and inspire others in“Living in the Now;” the abundant life. Author Lá Tanyha, has traveled around the world via the airwaves as an Inspirational Speaker delivering messages to jump-start your day and vision, all the while infused with Faith,Hope, & Determination leaving you with a mindset of I CAN DO THIS! Challenging others to Take Action to go higher in their careers, fulfill their goals and walk in their purpose. Là Tanyha Boyd, Bestselling Author of ‘Rock Your Book: 10 Ways To Market Your Book Like a Rock Star!’ and Spiritual Food for Thought: 31 Inspirational Quotes to Jump-Start Your Day along with an effective audio teaching she shares powerful tools and strategies to Jump Start Your Day in lighten that “Mental Load-of Stinkin-Thinking” that has kept you bound.–Visit her Jump Start Your Day Inspirational messages at: www.latboyd.com

Posted in Uncategorized | Tagged , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , | Leave a comment